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Development and repositioning of brand at any stage
Complex advertising campaigns (analytics, creative, PR)
Working out of firm style or trade mark
Any creative development (naming, copyrighting etc.)
Web-design and support of sites
Design of interiors
Professional photographing (in studio and with departure of the photographer)
Graphic arts industry of any complexity
Souvenir production
The outdoor advertising
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In our command there are highly professional marketing experts and PR. You see advertising without researches all the same, that treatment without diagnostics. Even ingenious creative cannot provide success if not consumer characteristics will be taken into account; results of the analysis of the competitive environment, precise strategy of positioning and progress will not be developed. And only after the purposes and tasks will be determined, creators will receive technical projects on development of verbal and visual components of brand.
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The simplified circuit of work of our departments:
Marketing and analytics
Researches of the market
- The consumer
- Sociodemographic criteria
- Psycho type
- Preferences
- Competitors
- Price niches
- Geography of a market
- Occupied shares of the market, fluctuation of the market
- Volume of capacities
- The analysis of quality of a product
- Target audience (segmentation of the market)
- Positioning and The Unique Trade Offer
- Technologies and toolkit of progress
- Etc.
Methods of researches
- The consumer
- Formation focus of groups
- Deep interviews
- Monitoring of Open Sources
- Telephone interrogation
- Etc.
- Competitors
- Monitoring of Open Sources
The concept of positioning
- Definition of
- target audience
- price niche
- geography of a market
- prospective share of the market
- The Unique Trade Offer
- image component of a product
(by brainstorms)
Definition and formation of- visual and verbal bases of brand
(naming, copyrighting, design)
The concept of progress
Definition of- the budget of campaign
- terms of campaign
- tools of progress
- media plan
- seasons of consumer activity
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Further the PR department on the basis of the carried out works, begins realization of an advertising campaign.
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Cooperation with us will allow you to be connected to working process at any stage.
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